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Capabilities

What Can You Actually Build For Me?

We have systems that work out of the box. We customize them for your specific situation. And when you need something that doesn't exist yet, we build it from scratch.

How We Work

Three Ways to Work Together

From ready-to-deploy systems to fully custom builds.

Tier 1

Ready Systems

Pre-built systems we've refined across dozens of clients. Deploy in days, not months.

  • Proven workflows
  • Fast deployment
  • Lower investment
  • Known outcomes

Tier 2

Custom Implementation

Our systems, configured for your specific industry, workflows, and integrations.

  • Industry-specific logic
  • CRM/tool integration
  • Custom branding
  • Tailored workflows

Tier 3

Bespoke Development

A system that doesn't exist yet, built specifically for your competitive advantage.

  • Unique to you
  • Proprietary data sources
  • Competitive moat
  • You own everything

Tier 1: Ready Systems

What's Already Built and Proven?

These systems have been deployed across multiple clients. They work. We just configure them for you.

The Omni-Presence Clone

AI Video Outreach

Personalized video messages at scale. Your face, your voice, customized for each prospect.

Best For

B2B sales teams, recruiters, account managers

Deploy Time

1-2 weeks

Tools

TavusLeadRocksMystrika

The Infinite Associate

24/7 AI Receptionist

Voice AI that answers calls, qualifies leads, books appointments, and never sleeps.

Best For

Law firms, medical practices, service businesses

Deploy Time

1-2 weeks

Tools

Retell AICal.comn8n

The Signal Amplifier

Content Repurposing System

Turn one podcast or video into 30+ pieces of content. Blog posts, social clips, newsletters, show notes.

Best For

Thought leaders, podcasters, content creators

Deploy Time

1 week

Tools

CastmagicGeminiWriterZen

The Lead Sovereign

B2B Lead Intelligence

Verified contact data, email validation, and deliverability optimization for cold outreach.

Best For

Sales teams, agencies, recruiters

Deploy Time

3-5 days

Tools

LeadRocksReoonMystrika

The Digital Shield

Cyber-Defense Perimeter

Managed WAF, breach monitoring, credential exposure alerts, and security hardening.

Best For

Any business with a web presence

Deploy Time

1 week

Tools

CloudflareInsecureWebNinjaFirewall

The Local Amplifier

Local Market Domination

GBP optimization, review management, local citation building, and rank tracking.

Best For

Restaurants, retail, local services

Deploy Time

2-3 weeks

Tools

Local Rank TrackerMore Good ReviewsBrightLocal

Tier 2: Custom Implementation

How Do You Make It Fit My Business?

Every implementation is configured for your specific situation. Here's what we typically customize.

Industry-Specific Logic

  • Legal: Compliance filters for bar advertising rules
  • Healthcare: HIPAA-compliant data handling
  • Real Estate: MLS integration and zoning data
  • Finance: SEC disclaimer automation

Workflow Integration

  • Connect to your existing CRM (HubSpot, Salesforce, Pipedrive)
  • Sync with your project management tools
  • Push to your communication channels (Slack, Teams)
  • Feed your existing reporting dashboards

Branding & Voice

  • Custom AI voice cloning for your team
  • Branded templates matching your design system
  • Tone-of-voice training for AI responses
  • White-label client-facing interfaces

Data Sources

  • Connect proprietary databases
  • Integrate industry-specific APIs
  • Import from legacy systems
  • Build custom data pipelines

Tier 3: Bespoke Development

What If I Need Something That Doesn't Exist?

We've built custom systems that became our clients' competitive moats. Here are some examples.

The Zoning Watchdog

Client: Commercial Real Estate Developer

Identified 3 sites in first quarter that competitors missed

The Problem

Needed to monitor zoning changes and identify development opportunities before competitors

What We Built

Built a custom system that monitors city planning databases, cross-references with property records, and surfaces opportunities based on their acquisition criteria

The Landlord Radar

Client: Landlord-Tenant Law Firm

40% increase in qualified consultations

The Problem

Wanted to reach pro se tenants facing eviction before they found other representation

What We Built

Automated court record monitoring, contact discovery, and compliant outreach with bar-required disclaimers

The Vacancy Predictor

Client: Commercial Leasing Broker

6-month average early warning on vacancies

The Problem

Needed early warning when tenants might not renew leases

What We Built

Built a system that monitors business signals-layoffs, lawsuits, leadership changes-for their portfolio's tenants

Our Process

How Does an Engagement Actually Work?

From first call to handoff, here's what to expect.

1 1-2 weeks

Discovery

We learn your business. Not just what you think you need, but what's actually costing you money.

  • • Stakeholder interviews
  • • Current stack audit
  • • Workflow mapping
  • • Opportunity identification
2 1-2 weeks

Design

We architect the solution. You see exactly what we're building before we build it.

  • • System architecture
  • • Integration mapping
  • • Timeline & milestones
  • • Investment proposal
3 2-8 weeks

Build

We build it. You see progress weekly. Nothing goes live without your approval.

  • • Development sprints
  • • Weekly demos
  • • Iterative feedback
  • • Documentation
4 1 week

Deploy

We launch it. You own it. We stick around to make sure it works.

  • • Production deployment
  • • Team training
  • • Handoff documentation
  • • 30-day support

Fit Check

Are We Right For Each Other?

We're not for everyone. That's intentional.

We Don't Do

  • Social media management (posting, community management)
  • Paid advertising (Google Ads, Meta Ads)
  • Graphic design as a standalone service
  • One-off projects under $5,000
  • Retainers without clear deliverables

We're Not Right For

  • Businesses that need results in under 30 days
  • Companies without budget for proper implementation
  • Teams that can't dedicate time to onboarding
  • Businesses that want to own nothing

We're Great For:

Businesses that want to own their systems. Teams ready to invest in infrastructure that compounds. Companies that understand the difference between an expense and an asset. People who've been burned by agencies selling smoke and want something that actually works.

Tech Stack

What Tools Do You Use?

We're tool-agnostic but not tool-random. Here's what we reach for most often.

Automation

  • n8n
  • Make (Integromat)
  • Zapier (when necessary)
  • Custom scripts

AI & Language

  • Claude (Anthropic)
  • GPT-4 (OpenAI)
  • Gemini (Google)
  • Local models (Ollama)

Infrastructure

  • Hetzner
  • Cloudflare
  • Supabase
  • Vercel / Netlify

Outreach & Data

  • LeadRocks
  • Mystrika
  • Reoon
  • RTILA

Full stack details: The Serenity Stack

Ready to see what we can build for you?

Tell us what you're trying to solve. We'll tell you honestly whether we can help, and if so, which tier makes sense.